Developer of the NonProfit Center, Third Sector New England provides leadership and management resources to help nonprofits support healthy communities. Visit tsne.org to find out more.

Idealware and TSNE Email Fundraising Bootcamp

The bootcamp was an intensive, activity-packed day to help nonprofits jumpstart their email fundraising efforts. Experts from Idealware, Firefly Partners and Database Design Associates spoke and offered hands-on help from peers and consultants in designing an email fundraising strategy.

Participants learned how to:

  • Develop the appropriate strategy for their nonprofit’s email campaign
  • Target the right audience and build an email list
  • Craft the right message to inspire people to take action
  • Write effective emails
  • Avoid spam filters
  • Choose broadcast email and online donation vendors
  • Develop an online donation landing page
  • Track success

 Read a blog with details about the event and some insights on email fundraising by Steve Backman on the Idealware website.